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April 15, 2023
1:00 pm - 3:00 pm

Perks and Pitfalls of LinkedIn for Language Professionals

April 15, 2023 @ 1:00 pm - 3:00 pm

LinkedIn is an oft-neglected, high-potential tool for language professionals to find new clients, connect with colleagues, and create or boost their online presence.
The talk is divided into two sections. In the first section, we look at LinkedIn functions especially important to language professionals like creating a multilingual profile, and how to make use of important (though hidden deep on the profile) like the Publication and Certifications sections. We consider how to make the profile effective both for Google and LinkedIn search algorithms as well as human eyes.
In the second section, we look at how to best use LinkedIn to connect to and expand our networks with a focus on prospective clients. The webinar is targeted at beginning or intermediate LinkedIn users. The talk runs the gamut from quick, easy-to-enact tips to suggestions for developing a complete LinkedIn strategy. There is time for Q&A at the end of each session.


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